🏪 Smuss Type Kiosk

Norway's most-read newspaper needed a type system capable of carrying everything from breaking news to weekend entertainment without losing its voice. Commissioned by Bielke&Yang, we developed three typeface families built from the inside out, rooted in eighty years of VG's own visual archive rather than adapted from a generic brief. VG Serif is the editorial backbone, with a built-in display axis so a single variable file handles both body copy and headline duty. VG Sans covers every supporting role across platforms. VG Effekt draws directly from VG's logotype and archival print editions. 18 masters, 56 weights, over 38,500 glyphs. Built for a tabloid with many facets.

The Nordic region's oldest continuously operating theatre stage received a new identity in 2025, with Skogen leading the project. The brief was to establish a typographic voice flexible enough to carry the full programme, from children's theatre to classical tragedy, without losing Trøndelag Teater's clear voice. The building itself paves way for the typographic idea. The 1816 neoclassical original building and the postmodern 1997 extension share the same structural logic, one with ornament and one emphatically without. Trøndelag Teater Display is a variable typeface built on that tension, with Grotesk, Flaire and Pillar mapping directly onto the building's two extremes and everything in between. Extensive functional code embedded in the font gives staff direct access to stage logos, sub-identity elements and typographic symbols through the typeface itself.

Oslo's premier luxury shopping district needed a typeface as grounded as it is refined. We found our starting point in a piece of historical chiselled lettering on a local facade, and drew a custom typeface that connects the district's heritage with its contemporary positioning. The result is a letterform that feels discovered rather than designed, and it now sits at the cornerstone of Promenaden's identity.

One of Norway's leading fashion retailers needed a type system that could hold its own across both editorial campaigns and everyday brand communication. Commissioned by Bielke&Yang, we developed two complementary families: a display serif with abrupt teardrop terminals and an expressive italic for high-impact use, paired with a functional sans-serif built for the long haul. The system now runs across the full range of BikBok's visual output. Images by Bow and Alvin Santos.

Molberger commissioned us to adapt STK Bureau for use on thin bible paper, a material that punishes anything that isn't precisely calibrated. We adjusted weight distribution and redrew specific details to maintain legibility at the point where ink meets delicate stock. The result is a version of Bureau tailored to conditions most typefaces were never designed for, while still sounding unmistakably like itself.

Norway's Agency for Development Cooperation received a comprehensive identity update from Dinamo, and we were brought in to develop the type system at its core. Three families designed to harmonise with Norad's iconic 1963 logo mark while meeting the full demands of a contemporary public institution: a dynamic display face, a functional sans-serif, and an authoritative serif. From detailed reports to social media, the system works across every register the organisation operates in.

Quilt was founded by former Google and Tesla engineers and builds all-electric heating and cooling systems. Manual Creative commissioned us to refine a specific set of characters within their existing brand identity, with a focus on display numerals for Quilt's control screen UI. The brief called for precision over breadth: a handful of characters redrawn to perform exactly at the point where brand meets product interface.

Grilstad Fabrikker needed a typeface capable of carrying an entire product catalogue, across every format, package size and category in their range. Commissioned by Skogen, we drew a variable typeface that stretches across a single axis from condensed to wide, adapting to the available area on any given packaging surface. A generous set of alternates lets the type shift in temperature too, from workhorse to characterful, depending on whether it's serving an everyday staple or a specialty product.